where’s the fun in that?

If growing up is all about having fun, then why do boys’ clothes seem so unimaginative and quite frankly, dull? Shopping for inspiring, cool and colourfulclothes for our little boy Guy, was frustrating and disappointing, a complete contrast to shopping for Hannah, our daughter, because wherever we looked there was an abundance of colour and variety – so we thought why couldn’t it be the same for boys?

Well, after giving up

our day jobs and risking it all for the sake of fashion, now it can. We aim to offer you as parents a choice of top quality boys’ clothing in exciting, bold colours and styles, at a great price. All GUY clothes are lovingly designed here in England, and we take pride in the quality of the fabrics we choose. Softness and durability are most important to us, because even the toughest of little boys likes to feel comfy when he’s rolling around the garden, and as parents we only want the best for our kids.

exclusive… not expensive

We believe in attention to detail, so all GUY clothes have quirky finishing touches or practical extras like multiple pockets, so your little fella is sure to stand out from the crowd. GUY clothes are exclusively available here online, and through our mail order catalogue.

get in touch

We’d love to hear from you, whether it’s to ask about our latest range or to give us some tips for next season’s collection. Send our friendly customer services team an e-mail at service@guycollection.co.uk, call us for a chat on 0844 561 6820, or send us a good old-fashioned letter to: